AIMExpo 2016

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Sessions (105)

Powersports Dealer Seminars Kickoff Session - Championship Retail Mentality (Room N220AB)

13 Oct 16
11:00 AM - 12:15 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Frank Esposito
Industry executive Frank Esposito’s presentation follows several key retail sales moments that have literally determined life or death. He sh... More...

Divide and Conquer (Room N220AB)

13 Oct 16
1:00 PM - 2:15 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Steve Jones
Maximize your profits and stabilize your dealership with effective profit center management techniques. Establishing separate business units helps ... More...

Driving Profitability in Your Service Department (Room N210DE)

13 Oct 16
1:00 PM - 2:15 PM

Tracks: Service & Operations, Service & Operations Track

Speaker(s): John Spader
This session will cover key factors in managing the profitability of your service department. It will include a handout packet with information and... More...

Systems for Success (Room N210A)

13 Oct 16
1:00 PM - 2:15 PM

Tracks: Kickstart, Kickstart Track

Speaker(s): Steve Barker
Running a profitable service department requires more than simply hiring a certified technician and having the right tools. Having quick access to ... More...

The Performance Equation, C+S=I (Room N210BC)

13 Oct 16
1:00 PM - 2:15 PM

Tracks: Leadership Plus, Leadership Plus Track

Speaker(s): Mark Mooney
This seminar will focus on the processes and attitudes that create a superior customer service experience. It’s meant to not only lead to excellenc... More...

Using Video to Increase Your F&I Product Sales (Room N220CD)

13 Oct 16
1:00 PM - 2:15 PM

Tracks: Sales & Marketing, Sales & Marketing Track

Speaker(s): Rich Moore
Video education is the best way for a dealership to combat the naysayers who discourage our customers from buying F&I products. Online video is the... More...

4 Square Worksheets: A Dealership Sales Manager Explains How to Package Sales to Save Time and Money (Room N220CD)

13 Oct 16
2:35 PM - 3:50 PM

Tracks: Sales & Marketing, Sales & Marketing Track

Speaker(s): Dan Mahan
You’ve heard about their effectiveness, now learn how to use 4 Square Worksheets from a dealership sales manager. We’ll incorporate all aspects of ... More...

Easy, Low-Cost Marketing Tips for Your Business (Room N210A)

13 Oct 16
2:35 PM - 3:50 PM

Tracks: Kickstart, Kickstart Track

Speaker(s): Deb Galletti
If society had the social power to turn one cup of coffee into a billion dollar business while at the s ame time elevating a consumer’s social stat... More...

Is Your Dealership Dying a Slow Merchandising Death? (Room N220AB)

13 Oct 16
2:35 PM - 3:50 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Jennifer Robinson
Did you forget that when customers walk into your dealership they want to be reminded that they’re there for one reason — fun? This seminar from th... More...

Overcoming the Service Appointment Conundrum (Room N210DE)

13 Oct 16
2:35 PM - 3:50 PM

Tracks: Service & Operations, Service & Operations Track

Speaker(s): Robert Grant
How often are customers being turned away or going down the street because your service department runs on a first-come, first-serve basis? How oft... More...

The 4 Solutions to be the Leader Your Dealership Needs (Room N210BC)

13 Oct 16
2:35 PM - 3:50 PM

Tracks: Leadership Plus, Leadership Plus Track

Speaker(s): David Spader
Knowing your role in business is absolutely critical. As the dealership’s owner or general manager, how much time should you spend working “on the ... More...

Classified Markeing Doesn’t Have to be Frustrating (Room N220CD)

13 Oct 16
4:10 PM - 5:15 PM

Tracks: Sales & Marketing, Sales & Marketing Track

Speaker(s): Jim Jabaay
Classified marketing on websites such as Craigslist, eBay and social media can be frustrating, but it doesn’t have to be. Learn tangible strategies... More...

Driving Profitability in Your Service Department (Room N210DE)

13 Oct 16
4:10 PM - 5:15 PM

Tracks: Service & Operations, Service & Operations Track

Speaker(s): John Spader
This session will cover key factors in managing the profitability of your service department. It will include a handout packet with information and... More...

Protect Your Products and Product Designs (Room N210A)

13 Oct 16
4:10 PM - 5:15 PM

Tracks: Kickstart, Kickstart Track

Speaker(s): Earl LeVere
Protecting your innovations is critical to the continued success and recognition of your company and its products within the industry. In this semi... More...

The Performance Equation, C+S=I (Room N210BC)

13 Oct 16
4:10 PM - 5:15 PM

Tracks: Leadership Plus, Leadership Plus Track

Speaker(s): Mark Mooney
This seminar will focus on the processes and attitudes that create a superior customer service experience. It’s meant to not only lead to excellenc... More...

Understanding the Owner and Manager Roles (Room N220AB)

13 Oct 16
4:10 PM - 5:15 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Steve Jones
Is entrepreneurial management stifling your dealership’s growth? Do you recognize the importance of the job descriptions for your dealership’s owne... More...

(Re)Building Culture: Creating an Environment of High Performance (Room N210BC)

14 Oct 16
10:00 AM - 12:00 PM

Tracks: Leadership Plus, Leadership Plus Track

Speaker(s): David Spader
A strong culture can add 20-30 percent to the bottom line of most businesses. Yet, while most leaders advocate the importance of culture, they don’... More...

Increase Profits, Performance and CSI with the Proper Presentation (Room N220AB)

14 Oct 16
10:00 AM - 12:00 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Rob Greenwald
Value is created by man! People buy value! This session will show you how to increase upsells, closing ratios and more through proper presentation ... More...

Passion Required (Room N210A)

14 Oct 16
10:00 AM - 12:00 PM

Tracks: Kickstart, Kickstart Track

Speaker(s): Bob Kay
Passion is used by many to describe their relationship with their motorcycle. In this presentation we will discuss: Is the motorcycle industry the ... More...

The Landscape is Changing - Are You? (Room N220CD)

14 Oct 16
10:00 AM - 12:00 PM

Tracks: Sales & Marketing, Sales & Marketing Track

Speaker(s): Sam Dantzler
Today, 9 of 10 customers buy within one week, The landscape of the business of powersports is changing as we speak. Nearly all customers who come i... More...

We Used to Do That - The Sequel! (Room N210DE)

14 Oct 16
10:00 AM - 12:00 PM

Tracks: Service & Operations, Service & Operations Track

Speaker(s): Mark Mooney
Remember when your dealership abided by policies, procedures and processes in each department because if you didn’t follow those rules, the departm... More...

Community Rewards (Room N210A)

14 Oct 16
1:15 PM - 2:00 PM

Tracks: Kickstart, Kickstart Track

Speaker(s): Tim Harney
This session is geared to stimulate your local motorcycle economy using very basic tools. Commerce comes from community, and your local community c... More...

Google Local for Dealerships: How to Tip the Online Sales Advantage Back to Your Dealership (Room N220CD)

14 Oct 16
1:15 PM - 2:00 PM

Tracks: Sales & Marketing, Sales & Marketing Track

Speaker(s): Craig Cervenka
Just two years ago, the industry was introduced to a new Google directive to help local businesses sell products based on nearby inventory availabi... More...

Mobile Marketing Solutions for Every Dealership Department (Room N220AB)

14 Oct 16
1:15 PM - 2:00 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Rob Greenwald ; Samantha Scott
Your customers expect real-time communication with your dealership, and this session will share effective mobile market strategies to do so. Mobile... More...

Overcoming the Service Appointment Conundrum (Room N210DE)

14 Oct 16
1:15 PM - 2:00 PM

Tracks: Service & Operations, Service & Operations Track

Speaker(s): Robert Grant
How often are customers being turned away or going down the street because your service department runs on a first-come, first-serve basis? How oft... More...

The Dealership I Owned Just Went Out of Business, and Here's Why (Room N210BC)

14 Oct 16
1:15 PM - 2:00 PM

Tracks: Leadership Plus, Leadership Plus Track

Speaker(s): Tim Woodson
Former Missouri dealership owner Tim Woodsome will discuss the factors that affect the traditional dealership business model, wherein entrepreneurs... More...

Performance F&I Strategies for Gen Y and Beyond (Room N220AB)

14 Oct 16
2:20 PM - 3:40 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Rob Greenwald
Times are changing. Are you evolving with them? Learn effective F&I sales techniques, structures, strategies and more. Topics will include relation... More...

Selling to Gen Y and Boomers: Two Distinct Approaches with Tips and Tactics for Both (Room N220CD)

14 Oct 16
2:20 PM - 3:40 PM

Tracks: Sales & Marketing, Sales & Marketing Track

Speaker(s): Sharron Cunningham
This session will explore the different sales approach, product presentation, upsell and closing techniques needed to turn Gen Yers and baby boomer... More...

The 4 Solutions to be the Leader Your Dealership Needs (Room N210BC)

14 Oct 16
2:20 PM - 3:40 PM

Tracks: Leadership Plus, Leadership Plus Track

Speaker(s): David Spader
Knowing your role in business is absolutely critical. As the dealership’s owner or general manager, how much time should you spend working “on the ... More...

We Used to Do That - The Sequel! (Room N210DE)

14 Oct 16
2:20 PM - 3:40 PM

Tracks: Service & Operations, Service & Operations Track

Speaker(s): Mark Mooney
Remember when your dealership abided by policies, procedures and processes in each department because if you didn’t follow those rules, the departm... More...

With Service, the Money's in the Minutes (Room N210A)

14 Oct 16
2:20 PM - 3:40 PM

Tracks: Kickstart, Kickstart Track

Speaker(s): Galen Royer
Saying “the money is in the minutes” is like telling you that “there’s gold in them thar hills.” Everyone knows that. The challenge is finding and ... More...

Our Changing Industry, A Millennial Roundtable (Room Riders Garage, Booth #701)

14 Oct 16
3:00 PM - 4:00 PM
Our Changing Industry, A Millennial Roundtable, is a trade attendee forum on understanding the needs of and relating to this important demographic ... More...

Powersports Dealer Seminars Wrapup Session - State of the Industry Roundtable (Room N220AB)

14 Oct 16
4:00 PM - 5:15 PM

Tracks: Powering Profits, Powering Profits Track

Speaker(s): Dave McMahon
Back for the fourth year, the annual State of the Industry Roundtable is the ideal way to spend the final moments of the AIMExpo Dealer Days. Power... More...

Show Close

14 Oct 16
6:00 PM - 6:01 PM
More...

Fuel 101 (Room Booth 701)

15 Oct 16
11:30 AM - 12:00 PM
An overview of today’s fuel issues (ethanol as an oxygenate, the resulting stabilization issues, performance and fuel economy issues, fuel de... More...

Improving Your Relationship with Your Tires (Room Booth 701)

15 Oct 16
12:30 PM - 1:00 PM
Mike Manning, long-time Dunlop marketing guy, will explain why you should treat your tires like you are in a relationship with them. Just like a ma... More...

Protect Your Motorcycle! (Room Booth 701)

15 Oct 16
1:30 PM - 2:00 PM
Protecting Your Motorcycle from Corrosion More...

Communication in Motion (Room Booth 701)

15 Oct 16
2:30 PM - 3:00 PM
An overview of today’s wireless headset abilities - from pack riders to those who prefer being solo – and why you should consider them. More...

The Millenial Motorcycle Culture (Room Booth 1785)

15 Oct 16
2:30 PM - 3:00 PM
For the first time since the late 50’s and early 60’s motorcycling is changing in a big way. Largely in part to the introduction of Mil... More...

Of Motorcycles, Men's Rooms & Mutts (Room Booth 701)

15 Oct 16
4:30 PM - 5:00 PM
What does an airport restroom have in common with riding twisting mountain roads? How can walking a dog help keep you out of trouble on blind curve... More...

Turning Knobs - The Wizardry Behind Motorcycle Suspension (Room Booth 701)

15 Oct 16
5:30 PM - 6:00 PM
Today’s suspension components are sophisticated yet simple to tailor and adjust to your bike’s needs. More...

Show Close

15 Oct 16
7:00 PM - 7:01 PM
More...

Critical Motorcycle Maintenance Items You May Have Overlooked (Room Booth 701)

16 Oct 16
11:30 AM - 12:00 PM
All too often it is up to the rider to tell the Service Department what services his or her motorcycle needs. DIY’ers may or may not be aware... More...

The Dark Side (Room Booth 701)

16 Oct 16
12:30 PM - 1:00 PM
Learn why some riders are called Dark Siders; what works for custom tire sizes without sacrificing performance or mileage; and why manufacturers sa... More...

The Millenial Motorcycle Culture (Room Booth 1785)

16 Oct 16
12:30 PM - 1:00 PM
For the first time since the late 50’s and early 60’s motorcycling is changing in a big way. Largely in part to the introduction of Mil... More...

Protect Your Motorcycle! (Room Booth 701)

16 Oct 16
1:30 PM - 2:00 PM
Protecting Your Motorcycle from Corrosion More...

Slippery Subjects – Motorcycle Oil 101 (Room Booth 701)

16 Oct 16
2:30 PM - 3:00 PM
Spectro Oils Specialty Sales Manager John Dunne reveals several recent and important develo pments in motorcycle oils, and discusses why car oils a... More...
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