2018 Sports Licensing & Tailgate Show

Sessions Speakers Exhibitors Products Press Releases Show Specials Floor Plan Buzz
Search

Sessions (56)

ICLA Board of Directors Meeting (Room S228)

20 Jan 18
1:30 PM - 4:30 PM

Tracks: ICLA Winter Symposium

More...

ICLA Board of Directors and Past Presidents Meeting (Room S228)

20 Jan 18
5:00 PM - 6:00 PM

Tracks: ICLA Winter Symposium

More...

ICLA Winter Symposium Registration (Room S229 Concourse)

21 Jan 18
7:30 AM - 4:00 PM

Tracks: ICLA Winter Symposium

More...

Mentorship Program Introductions - Invitation Only (Room S225)

21 Jan 18
8:00 AM - 8:15 PM

Tracks: ICLA Winter Symposium

More...

Welcome and Introductions (Room S232/233)

21 Jan 18
9:30 AM - 9:45 PM

Tracks: ICLA Winter Symposium

More...

Keynote Session: The Forces Reshaping Retail (Room S232/233)

21 Jan 18
9:45 AM - 10:45 PM

Tracks: ICLA Winter Symposium

Neil Saunders will provide an understanding of the forces reshaping the retail sector. He will explore the impact these dynamics will have on retai... More...

General Session: Different Rules for Different Schools: A Licensing Director Panel Discussion (Room S232/233)

21 Jan 18
10:55 AM - 11:40 PM

Tracks: ICLA Winter Symposium

Speaker(s): Alyce Anderson ; Craig Westemeier ; Daniel Perkins ; Eden Harris ; Philip Dooley ; Shelly Terry
A diverse panel of licensing directors compare and contrast unique school business models, best practices and challenges for each school, and brand... More...

ICLA Luncheon and Networking Session/Nevada Trivia (Room S229/230)

21 Jan 18
11:45 AM - 12:45 PM

Tracks: ICLA Winter Symposium

More...

General Session: Building Brand Engagement: A Case Study in Creating Brand Experiences Hosted by Texas A&M and '47 (Room S232/233)

21 Jan 18
1:00 PM - 1:45 PM

Tracks: ICLA Winter Symposium

Speaker(s): Shane Hinckley ; Victoria Barnaby
A unique look at how one school has partnered with a licensee to create brand experiences that bring added value to the consumer.  This case s... More...

HELP ME, HELP YOU! (Institutional Members Only) (Room S229/230)

21 Jan 18
1:55 PM - 2:30 PM

Tracks: ICLA Winter Symposium

Meet with peer colleagues from over 100+ different universities and experienced licensors to find out answers to the burning questions you have wit... More...

HELP ME, HELP YOU! (Licensees Only) (Room S227)

21 Jan 18
1:55 PM - 2:30 PM

Tracks: ICLA Winter Symposium

This session will provide a forum for licensees to network and share general best practices to help grow their business and the industry as a whole. More...

ICLA Mentorship Program Meeting - Invitation Only (Room S225)

21 Jan 18
3:45 PM - 4:30 PM

Tracks: ICLA Winter Symposium

More...

ICLA Winter Symposium Registration (Room S229 Concourse)

22 Jan 18
8:00 AM - 4:00 PM

Tracks: ICLA Winter Symposium

More...

Contitnental Breakfast (ICLA Registrants Only) (Room S229/230)

22 Jan 18
8:30 AM - 9:00 AM

Tracks: ICLA Winter Symposium

More...

General Session: Beyond Five Rounds in the Octagon: UFC's Licensing Story (Room S232/233)

22 Jan 18
9:10 AM - 10:10 AM

Tracks: ICLA Winter Symposium

Explore the parallel and perpendicular aspects of Ultimate Fight Club and Collegiate Branding and Licensing. More...

Programming Track Option 1: Creating Your Brand Army: Utilizing Influencers to Extend Your Reach (Room S225)

22 Jan 18
10:20 AM - 11:00 AM

Tracks: ICLA Winter Symposium

Speaker(s): Candace Stimmel ; Steve Kowalski
Utilizing Influencers to drive action for brands is a marketing trend that continues to grow. In this session you’ll hear about strategies an... More...

Programming Track Option 2: Amazon 101: How Does It Work? (Room S226)

22 Jan 18
10:20 AM - 11:00 AM

Tracks: ICLA Winter Symposium

Amazon is a tech company first and a retailer second. Stop in for a Q&A with one of their own sports licensed buyers and learn the nuances of w... More...

Programming Track Option 3: Cracking the Cultural Code: Creating Authentic Brand Narratives that Engage and Rally Fans (Room S227)

22 Jan 18
10:20 AM - 11:00 AM

Tracks: ICLA Winter Symposium

Speaker(s): David Burden ; Greg Ash
Marketing sports should be about much more than what happens on the field, game-to-game and season-to-season.  Learn how 160over90 works with ... More...

Programming Track Option 1: Creating Your Brand Army: Utilizing Influencers to Extend Your Reach (Room S225)

22 Jan 18
11:10 AM - 11:50 AM

Tracks: ICLA Winter Symposium

Speaker(s): Candace Stimmel ; Steve Kowalski
Utilizing Influencers to drive action for brands is a marketing trend that continues to grow. In this session you’ll hear about strategies an... More...

Programming Track Option 2: Amazon 101: How Does It Work? (Room S226)

22 Jan 18
11:10 AM - 11:50 AM

Tracks: ICLA Winter Symposium

Amazon is a tech company first and a retailer second. Stop in for a Q&A with one of their own sports licensed buyers and learn the nuances of w... More...

Programming Track Option 3: Cracking the Cultural Code: Creating Authentic Brand Narratives that Engage and Rally Fans (Room S227)

22 Jan 18
11:10 AM - 11:50 AM

Tracks: ICLA Winter Symposium

Speaker(s): David Burden ; Greg Ash
Marketing sports should be about much more than what happens on the field, game-to-game and season-to-season.  Learn how 160over90 works with ... More...

General Session: Quick Hit Ideas for Local Marketing (Room S232/233)

22 Jan 18
12:00 PM - 12:30 PM

Tracks: ICLA Winter Symposium

Speaker(s): Amy Roberge-Heitman ; Lori Burens
Great ideas and promotions come from programs of all regions, shapes and sizes. We’ll review many fresh ideas that can be taken back your own... More...

ICLA Luncheon and Networking Session (ICLA Registrants Only) (Room S229/230)

22 Jan 18
12:30 PM - 1:30 PM

Tracks: ICLA Winter Symposium

More...

Programming Track Opiton 1: Breaking the Noise Barrier: Positioning Your Brand With and Against Pro Sports (Room S225)

22 Jan 18
1:35 PM - 2:15 PM

Tracks: ICLA Winter Symposium

Speaker(s): Aimee Redlinger ; Jennifer Szarzynski ; Kyle Muncy
Discuss the challenges of competing and/or co-existing with pro brands in the marketplace. This session features a school competing for retail spac... More...

Programming Track Option 2: Attention Class: Stepping Out of Your Office and Into the Classroom (Room S226)

22 Jan 18
1:35 PM - 2:15 PM

Tracks: ICLA Winter Symposium

Speaker(s): Renata Hays ; Steven Fuller
More...

Programming Track Option 3: Stress is a Choice (Room S227)

22 Jan 18
1:35 PM - 2:15 PM

Tracks: ICLA Winter Symposium

Less stress at work is known to improve morale, efficiency, and job satisfaction. The class will cover proven techniques for managing and reducing ... More...

Programming Track Opiton 1: Breaking the Noise Barrier: Positioning Your Brand With and Against Pro Sports (Room S225)

22 Jan 18
2:25 PM - 3:15 PM

Tracks: ICLA Winter Symposium

Speaker(s): Aimee Redlinger ; Jennifer Szarzynski ; Kyle Muncy
Discuss the challenges of competing and/or co-existing with pro brands in the marketplace. This session features a school competing for retail spac... More...

Programming Track Option 2: Attention Class: Stepping Out of Your Office and Into the Classroom (Room S226)

22 Jan 18
2:25 PM - 3:15 PM

Tracks: ICLA Winter Symposium

Speaker(s): Renata Hays ; Steven Fuller
More...

Programming Track Option 3: Stress is a Choice (Room S227)

22 Jan 18
2:25 PM - 3:15 PM

Tracks: ICLA Winter Symposium

Less stress at work is known to improve morale, efficiency, and job satisfaction. The class will cover proven techniques for managing and reducing ... More...

General Session: One Step Closer to the Consumer: Successful Ways to Sell Direct to Consumer (Room S232/233)

22 Jan 18
3:25 PM - 4:05 PM

Tracks: ICLA Winter Symposium

Speaker(s): Kurtis Mason ; Maureen Mason ; Nick Fisher ; Scott Sims
One of the fastest growing channels for licensors and licensees. Learn from three experts in the direct to consumer channel and how they have found... More...

Wrap Up Session/Prize Giveaways (Room S232/233)

22 Jan 18
4:05 PM - 4:20 PM

Tracks: ICLA Winter Symposium

More...

ICLA Conference Reps Meeting (Room S225)

22 Jan 18
4:20 PM - 4:45 PM

Tracks: ICLA Winter Symposium

More...

ICLA Reception (ICLA Registrants Only) (Room Mickie Finnz)

22 Jan 18
7:00 PM - 9:00 PM

Tracks: ICLA Winter Symposium

More...

Industry Breakfast and Keynote (Room S229)

23 Jan 18
7:30 AM - 9:00 AM

Tracks: Seminars and Events

Sports Licensing and Tailgate Show will be hosting its 2nd annual Industry Breakfast and Keynote Address, Tuesday, January 23 at 7:30 am. All regis... More...

Trends and Numbers: A Look at Sports and Licensing (Room S225)

23 Jan 18
11:00 AM - 12:00 PM

Tracks: Seminars and Events

This session will take a look at where the sports licensing business is today, using the results of LIMA’s latest Annual Licensing Business S... More...

Tips & Strategies for Building Healthy Supplier Partnerships (Room S225)

23 Jan 18
2:00 PM - 3:00 PM

Tracks: Seminars and Events

Offering customers the right products at the right prices cannot be achieved without healthy supplier partnerships. Forming productive vendor and d... More...

Successful Strategies for Assortment Planning (Room S225)

24 Jan 18
9:00 AM - 10:00 AM

Tracks: Seminars and Events

Growing sales is more important than ever but developing the right strategies for managing product and category assortments challenging. To achieve... More...

Nate "Tiny" Archibald & Rick Barry (Room Ball of Fame Booth 1100)

24 Jan 18
1:00 PM - 3:00 PM
Basketball HOFers & NBA Top 50 Members Nate "Tiny" Archibald (HOF 1991) & Rick Barry (HOF 1987) will be at booth 1100 on Ja... More...

Dermontti Dawson (Room Frame Your Game Booth 3136)

24 Jan 18
2:00 PM - 4:00 PM
Join us Wednesday, January 24th from 2-4pm to explore Frame Your Game's  NFL licensed frames and meet Pittsburgh Steelers legend and Hall ... More...