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Sessions (44)

ABI Meeting (Room Nautilus 4-5)

27 Feb 17
12:15 PM - 4:00 PM
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Drinking & Driving: Eliminating the Problem (Room Nautilus 4-5)

27 Feb 17
2:45 PM - 3:40 PM

Tracks: Pre-Conference Session

Speaker(s): Josh Deitch ; Paul Saper
With innovative front of the house technology, guest safety has never been easier to ensure. Join this important discussion about using technology ... More...

Build a Beer Program that Works for Your Brand (Room Nautilus 1 & 2)

27 Feb 17
3:45 PM - 4:45 PM

Tracks: Pre-Conference Session

Speaker(s): Alex Prieto ; Chick Linski ; Joe Abegg ; Patrick Kirk ; Scott Hempstead
To help operators define the role that beer plays in their beverage program and lay out a clear plan for their restaurants to follow, this panel wi... More...

Charting the Course through Demographic Change (Grande Ballroom)

28 Feb 17
9:00 AM - 10:00 AM
Speaker(s): Kenneth W. Gronbach
Come explore the common sense, but very counter-intuitive and fascinating realm of demography. Let Ken bring you into his world of counting people.... More...

Voice of the Millennial Consumer (Grande Ballroom)

28 Feb 17
1:30 PM - 2:30 PM
Speaker(s): David Henkes ; Donna Hood-Crecca
Millennials remain the largest generation and continue to drive the on-premise adult beverage business. During this dynamic focus group, you’ll hea... More...

Get Your Day Part GROOVE On-Track (Room Nautilus 3-4)

28 Feb 17
2:45 PM - 3:45 PM

Tracks: Workshop Series 1

Speaker(s): Doug Draper ; George Barton ; Mac Gregory ; Melanie Pierce ; Todd Kronebusch ; Tom Koenigsberg
Let’s explore “best in class” deliverables and hear from a panel of beverage industry experts on what it takes to continuously drive beverage reven... More...

Making Sense of Mezcal (Room Nautilus 5)

28 Feb 17
2:45 PM - 3:45 PM

Tracks: Workshop Series 1 &Tasting

Speaker(s): Jack Robertiello
Tequila's elder relative mezcal can unnerve even the seasoned drinker with its rustic tang and smoky assault. If tequila was Robert Downey, Jr., a ... More...

Tell Me What You Want, What You Really, Really Want (Room Nautilus 1-2)

28 Feb 17
2:45 PM - 3:45 PM

Tracks: Workshop Series 1

Speaker(s): Evan Goldstein ; Helen Mackey ; Mary Melton ; Robyn Albert ; Tylor Field III
How do you manage against a population who doesn’t want to be managed? Millennial consumers are vehement about not being branded, rejecting the sta... More...

The View From the Bar: What’s ‘On’ in On Premise (Grande Ballroom)

28 Feb 17
2:45 PM - 3:45 PM

Tracks: Workshop Series 1

Speaker(s): Jon Collins
In this session, we will draw on Nielsen CGA’s comprehensive data sets across market measurement, outlet openings and consumer behavior to explore ... More...

CH, CH, CH, Changes (Room Nautilus 5)

28 Feb 17
4:15 PM - 5:15 PM

Tracks: Workshop Series 2 & Tasting

Speaker(s): Evan Goldstein
The more things change, the more things change. Millennial wine drinkers are very different than preceding generations and while they may be challe... More...

Connecting with Hispanic Consumers to Drive Growth (Grande Ballroom)

28 Feb 17
4:15 PM - 5:15 PM

Tracks: Workshop Series 2

Speaker(s): Peter Filiaci
Hispanic consumers have become essential to U.S. businesses looking to succeed in 21st century. For more than a decade, Hispanics have accounted fo... More...

Creating Opportunities in the Hotel Segment (Room Nautilus 3-4)

28 Feb 17
4:15 PM - 5:15 PM

Tracks: Workshop Series 2

Speaker(s): Daniel Hoffman ; David Henkes ; David Morgan ; Wes Cort
Within on-premise, hotels remain one of the fastest growing areas for beverage alcohol, but suppliers face numerous hurdles in building a sustainab... More...

The Beer Experience: Storing, Pouring and Serving the Kind of Beer that Keeps Customers Coming Back (Room Nautilus1-2)

28 Feb 17
4:15 PM - 5:15 PM

Tracks: Workshop Series 2

Speaker(s): Greg Howard ; Kip Snider ; Stephen Beaumont ; Stuart Melia
Many bars and restaurants are now stocking unusual and extraordinary beers. Standing out from the crowd is no longer simply a matter of stocking t... More...

Beverages by the Bay Welcome Networking Event – Operators and Pinnacle Sponsors only (Room Pavilion)

28 Feb 17
5:15 PM - 6:00 PM
Networking like no other event!  This is where you’ll make priceless professional connections. Break the ice and attend this exclusive n... More...

Beverages by the Bay Welcome Networking Event – Open to all (Room Pavilion)

28 Feb 17
6:00 PM - 7:00 PM
Networking like no other event!  This is where you’ll make priceless professional connections. Break the ice and attend this exclusive n... More...

Opening Day 2 Welcome Remarks: Emcee Tony Abou-Ganim (Grande Ballroom)

01 Mar 17
9:00 AM - 9:10 AM
Speaker(s): Tony Abou-Ganim
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Annual VIBE On-premise Beverage Consumer Trend Study (Grande Ballroom)

01 Mar 17
9:45 AM - 10:45 AM
Speaker(s): Mike Ginley
The Annual VIBE Beverage Consumer Trend Monitor is one of the VIBE Conference’s longest running sessions. The On-premise Consumer Trend Study... More...

Experience Our Bar Safari (Grande Ballroom)

01 Mar 17
11:15 AM - 12:15 PM

Tracks: Workshop Series 3

Speaker(s): Donna Hood-Crecca ; Donna Ruch ; Michelle Fossett ; Patrick McGinn
Which restaurants and bars are targeting Millennials with their drink programs and hitting the mark? To find out, the beverage experts at these key... More...

The Bar of Tomorrow (Room Nautilus 1-2)

01 Mar 17
11:15 AM - 12:15 PM

Tracks: Workshop Series 3

Speaker(s): Jordan Kivelstadt ; Len Schultz ; Melani Gordon ; Paul Saper ; Todd Schram
Enomatic and Coravin were yesterday’s big innovations. This panel will present several technology innovators creating apps, solutions and services ... More...

The Business and Sensory Side of India Pale Ales (Room Nautilus 5)

01 Mar 17
11:15 AM - 12:15 PM

Tracks: Workshop Series 3 & Tasting

Speaker(s): Julia Herz
Join Julia for a jam packed hour that covers both the business potential of India Pale Ale (IPA) and the many faces of flavor behind the top sellin... More...

Tricks Of The Trade – How Do You Execute Quality Drinks Quickly In A Volume Environment? (Room Nautilus 3-4)

01 Mar 17
11:15 AM - 12:15 PM

Tracks: Workshop Series 3

Speaker(s): Brad Ward ; David Commer ; Kathy Casey ; Michael Hanley ; Rob Farrington
It can be challenging to serve on trend, sometimes complicated cocktails in a volume environment. Join our panel of experts as they share their tip... More...

Activating The Order (Grande Ballroom)

01 Mar 17
2:15 PM - 3:15 PM

Tracks: Workshop Series 4

Speaker(s): Jack Li
Taking an in-depth look at the adult beverage decision process, we will learn how consumers choose to have an adult beverage, factors that drive dr... More...

Doing Business in the Control States (Room Nautilus 5)

01 Mar 17
2:15 PM - 3:15 PM

Tracks: Workshop Series 4

Speaker(s): David Jackson ; Kevin Wood ; Robin Dubendorf ; Sara Fasolino
Due to brand promotions coming and going at a quicker pace and an explosion of new products, it’s become difficult to provide excellent service for... More...

Upgrading Suppliers Ability To Properly Prepare & Present More Effectively To Operators (Room Nautilus 3-4)

01 Mar 17
2:15 PM - 3:15 PM

Tracks: Workshop Series 4

Speaker(s): Ashley Ceraolo ; Bill Edwards ; Cindy Busi ; Ed Eiswirth ; Ken Ruff ; Tom Fox
Tom will moderate a panel made up of operators & suppliers that will explore ways to improve how suppliers present their suggestions to their most ... More...

VIBE VISTA AWARD WINNERS!! Award Winning Programs that Stand Out in their Category! (Room Nautilus 1-2)

01 Mar 17
2:15 PM - 3:15 PM

Tracks: Workshop Series 4

Speaker(s): Andrea Benzschawel ; Cory Johnson ; Eric Brown ; Frank Lewis ; Gary Callicoat ; Gwen Chappell ; Stanley Novack
Get a first-hand account from the winners of the VIBE Vista Awards. Learn why their program met the award criteria and had something extra to catch... More...

Thumbs Up or Thumbs Down (Grande Ballroom)

01 Mar 17
3:45 PM - 4:55 PM
Speaker(s): Brad Ward ; Chris Morgan ; David Commer ; David Morgan ; Ed Eiswirth ; Mary Melton ; Stuart Melia
This year, the panel will consist of beverage executives from multi-unit operations with expertise and hands-on experience trying and sometimes fai... More...

Happy Hour by the Harbor (Room Pavilion)

01 Mar 17
5:00 PM - 6:30 PM
Anheuser-Busch: Sophie-Mosa - The bright, tart, citrus character of Sofie is complemented by the sweet citrus character of the orange juice, ble... More...