World Tea Expo 2017

Sessions Speakers Exhibitors Products Press Releases Floor Plan Buzz

Strategies for Success: How to Find Your Niche in a Crowded Marketplace. (Room N242)

13 Jun 17
10:15 AM - 11:15 AM

Tracks: Marketing & Retailer Skills

The good news is that tea is exploding! The US Tea market is approaching $20 billion, 87% of millennials consider themselves tea drinkers and 1.5 BILLION cups are consumed each week in the US. The bad news is that the secret is out, competition is fierce and new players are entering the market each week. This session is for the fearless entrepreneur pursuing their passion, medium sized businesses planning for growth, and established corporations innovating to respond to market demands.