Eastern Energy Expo 2017

You’ve Got Millennials All Wrong! Here is How to Keep Them as Employees & Attract Them as Customers (Room Crystal)

Millennials are the largest and most diverse generation.  They are the next generation of homeowners and leaders.  In the next 10 years their Baby Boomer parents will be retiring en masse and moving out of their homes, leaving opportunities for companies to retain Millennials as employees, build them as leaders, and sell them goods and services.

According to Forbes Magazine, the average tenure of Millennial employees is two years. They have new opinions of what work life should resemble, and how relationships between employers and employees should be. And as the next generation of homeowners and business leaders, and they hold substantial buying power.  

In this session, you will learn about Millennials from two important aspects: how best to market to Millennials as customers; and how to successfully lead and work with the generation that will represent virtually 75% of the workforce by 2030.