F&B FLORIDA 2019
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Love and Stalkers: Creating Brand Advocates
(
Room
W208 A
)
16 Sep 19
12:00 PM
-
12:50 PM
Tracks:
Florida Restaurant & Lodging Show, Marketing & Social Media
Speaker(s):
Jeffrey Spear, President, Studio Spear;
Jim Leland, Partner
The time has come to stop messing around with uninspired and formulaic brand strategies and blah-blah marketing campaigns. You want to provoke desire and create a hunger that will have your buyers seeking you out and following your every move. You'll also want a brand that inspires love. Deep, passionate, hot and sensuous. You want buyers to love your brand so much that it hurts. Let’s reveal what you'll need to create a brand that will be lovingly recognized and remembered as the cleverest, most delightful, and eagerly sought after as well as how to attract buyers, provoke desire, and make them beg for more.
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