F&B FLORIDA 2019

Sessions Speakers Exhibitors Products Press Releases Show Specials Floor Plan Buzz

Crisis Planning: Tell The Truth, Tell It All, Tell It Fast! (Room W208 A)

15 Sep 19
11:00 AM - 11:50 AM

Tracks: Florida Restaurant & Lodging Show, Marketing & Social Media

The role of public relations is to keep the good news in the headlines and keep the bad news out – as much as is possible and ethical. When a crisis occurs, this job is even more crucial. In this session, we will discuss crises that frequently affect the restaurant and lodging industry and how to prepare for them so that the most accurate information is distributed to your key audiences both inside and outside of your organization as quickly as possible during a crisis situation.