In this session, you’ll learn how Walmart, the largest retailer in the world, is partnering with dealers to offer an auto buying program to their 250 million customers and their 1.5 million employees. Participating dealers and their inventory are on the CarSaver program site, which is promoted on Walmart.com and in Walmart superstores across the country. 140 million consumers visit Walmart superstores each and every week, and Walmart.com is the fourth largest search engine in the U.S. with 127 million unique visitors per month. To become certified, dealers must agree to provide upfront pricing and the highest level of customer service to Walmart customers and employees. In exchange, dealers and their inventory are promoted on the CarSaver platform, which is on Walmart.com and in the retail giant’s superstores.
Certified Dealer Benefits:
- Access to Walmart’s 250 million employees and 1.5 million employees.
- Certified Dealer inventory is on the CarSaver program site, which is promoted on Walmart.com. Walmart.com is the fourth largest search engine in the U.S., which attracts approximately 127 million unique visitors a month.
- Sell more cars with lower customer acquisition costs.
Primary Learning Objectives:
- Learn how the largest retailer in the world is leveraging technology to bridge the digital and in-store experience.
- Learn how to certify your dealership to sell vehicles with Walmart.
- Develop strategies to better leverage your third-party relationships.