Digital Dealer Conference & Expo 26

Tailwinds & Trends: Drive Your Auction Purchase Strategy to New Heights (Room W204B)

10 Apr 19
9:00 AM - 9:50 AM

Tracks: Sales / Variable Ops (ALL), Sales / Variable Ops (Data & Analytics), Sales / Variable Ops (Management), Sales / Variable Ops (Pre-Owned)

During the session, Patrick Janes will discuss the three trends that will drive your auction purchasing strategy beyond your competition. He will tell you when is the right time to buy vehicles, what kinds of vehicles your customers really want and why people are steering away from big car payments.

Primary Learning Objectives:

  • Learn what season you should be buying vehicles at auction. 
  • Learn what your market can afford.
  • Learn what type of vehicle your market wants.