Engaged employees are productive, efficient, and have a great time. This means low turnover, and highly motivated employees you don’t have to micromanage. Values-based companies have employees who manage and motivate themselves.
This keynote features Robert Richman, who was a culture strategist at Zappos.com and co-founder of Zappos Insights—which he grew from a small website to a thriving multi-million dollar business. Robert shares stories of the strength of the core values at Zappos.com (a company that became the #6 Best Place to Work in America and #1 in Customer Service), as well as the science behind why they work so well. Once you learn the secrets behind how values work, you will know how to shape culture. Robert will give you a process to use in discovering and then implementing the values across the entire organization.
Primary Learning Objectives:
- Learn how to implement a stronger company culture to retain loyal and productive employees, and in turn, become more profitable by doing so.
- Learn how as a manager you play a vital role in actually creating and sustaining the culture, which directly impacts all areas of profitability (in Sales, Service, etc.) and ultimately affects the customer experience. When customers have a great experience, they are more likely to become brand advocates, which results in increased new-customer acquisitions across all departments -- and for virtually no money.
- Learn how staff, in any and every position and level in their career, benefit from supporting core value and culture-shaping initiative.