IAAPA Attractions Expo 2017

Marketing Creates: The Essentials of Reputation Management (Room S320EF)

13 Nov 17
10:30 AM - 11:45 AM

Tracks: Entertainment, Human Resources, Marketing

The ever-changing world of social media and online communication has changed the way your guests and customers interact with your venue. News and opinion travel faster than ever, and this can be both an advantage and a disadvantage when managing the issues your organization faces daily. Learn the best ways to manage your organization’s reputation, from managing customer concerns to navigating a major news story.