NY NOW® Winter 2018

Sessions (0)

Importing 101: Everything You Always Wanted to Know About Importing But Were Afraid to Ask (Room 1A03)

05 Feb 18
8:30 AM - 10:00 AM

ByHand Consulting co-founder Colvin English and Phoenix International Business Logistics president Phil Hobson outline the nuts and bolts of import... More...

Kick-Start 2018 with a Plan for The Marketing (Part 3 of 3) (Room 1A05)

05 Feb 18
10:00 AM - 11:00 AM

What will be covered: Learn about the different customer types and how best to keep them coming into your store. How to revi... More...

Contests, Sweepstakes & Social Media, Know the Rules! (Room 1A01)

05 Feb 18
10:30 AM - 11:30 AM

Manufacturers and retailers are turning to sweepstakes and contests as promotional tools while aiming to keep pace with technological advances and ... More...

Influencer Marketing on a Budget: Leveraging Micro-Influencers to Boost Your Business (Room 1A03)

05 Feb 18
10:30 AM - 11:30 AM

Influencer Marketing is one of the hottest trends in social media outreach today. The only problem is, most businesses don't have the budget to... More...

Building Successful Artisan Partnerships: Best Practices (Room 1A03)

05 Feb 18
12:00 PM - 1:00 PM

What are the keys to successfully bringing an artisan product to market?  Join the Nest team as they share their first-hand experience in buil... More...

Community Connections: Leverage #ShopLocal Trends to Increase Foot Traffic, Retail Loyalty and Sales! (Room 1A01)

05 Feb 18
12:00 PM - 1:00 PM

Speaker(s): Becky Tyre ; Julie Chavez ; Lindsay Anvik ; Mackenzi Farquer

Location may be key to choosing the right spot for a retail store, but independent retailers know that it’s the culture of community that kee... More...

Drive Traffic and Boost Sales with In-Store Classes and Special Events (Room 1A05)

05 Feb 18
12:00 PM - 1:00 PM

In-store special events are a great strategy to attract new customers, reward loyal shoppers and create dynamic partnerships with other local busin... More...

Let's Get Technical: Designing Innovative and Scalable Artisan Products (Room 1A01)

05 Feb 18
1:30 PM - 2:30 PM

Product development and design often focuses on newness and innovation.  How can product development also ensure consistent and reliable produ... More...

Merchandising for Booths, Pop-Up Shops & Trade Shows (Room 1A03)

05 Feb 18
1:30 PM - 2:30 PM

This seminar is going to help you make more money doing what you already do best -- retail.  Whether you're doing trade shows or pop-up sh... More...

Prioritizing Environmental Strategy (Room 1A05)

05 Feb 18
1:30 PM - 2:30 PM

Though consumers are more concerned than ever about environmental issues and want to choose eco-friendly products for their homes, they are still s... More...

Emerging Trends in Personal Care Products, 2018 (Room 1A01)

05 Feb 18
3:00 PM - 4:00 PM

For the first time in history, skin care products are outselling color cosmetics. The personal care products marketplace is exploding with more opt... More...