World Tea Expo 2017
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Tea Media Roundtable: Meet & Learn from Top Tea Editors
(
Room
N233
)
14 Jun 17
8:30 AM
-
10:00 AM
Tracks:
Tea Business Development
Speaker(s):
Crystal Petrello, Nutrition Correspondent, FOX TV Las Vegas, President of the NV Dietetic Assoc., Fox TV ;
Neil McRitchie, Publisher & Managing Director Bell Publishing, Tea & Coffee Trade Journal;
Christine Kapperman, Senior Content Director, New Hope Network, Editor-in-Chief, Natural Foods Merchandiser;
Gail Gastelu, Publisher/ Editor In Chief, The Tea House Times;
Lorna Reeves, Editor, Hoffman Media LLC;
Jan Weigel, Publisher, Fresh Cup Magazine;
LINDA GAYLARD, BLOGGER, THE TEA STYLIST BLOG;
Anna Wolfe, Editor, The Gourmet Retailer
Moderator(s):
AARON KIEL, OWNER, AK PR GROUP;
Are you looking to generate publicity in the trade press or on a blog for your tea business? Have you tried to do it yourself, but you’re not quite getting the results you desire? Perhaps you have a PR professional and are generating some great attention in the press. But more than likely you don’t have a PR pro on staff and are attempting a campaign yourself – guerilla marketing style – and not getting results. Here’s your answer! In this one-of-a-kind learning experience – a meet-and-greet that’s done “speed dating-style” – you’ll hear directly from top editors and industry writers.
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