SuperZoo 2017

Consumer Trends and How They Affect Your Pet Business (Room South Pacific B)

24 Jul 17
11:00 AM - 12:30 PM

Tracks: Retail Session

Much in our industry has changed over the past few years and more changes are coming. In fact, the very nature of shopping is evolving, and the face of the pet consumer is shifting as well. Are you prepared for tomorrow's challenges and opportunities? In this entertaining session (fresh for 2017!), we will discuss the future of consumer pet product spending, and how that will impact retailing, manufacturing, and marketing. Learn what you can do now to ensure you are ready to capitalize the on the latest demographic, economic, and technological changes coming your way. Join us!