NY NOW Summer 2017

Sessions (21)

Importing 101: Everything You Always Wanted to Know About Importing But Were Afraid to Ask (Room 1A03)

20 Aug 17
8:30 AM - 10:00 AM

ByHand Consulting co-founder Colvin English and Phoenix International Business Logistics president Phil Hobson outline the nuts and bolts of import... More...

10 Fresh Tips for Reinventing Your Business (Room 1A03)

20 Aug 17
10:30 AM - 11:30 AM

This seminar focuses on fresh ideas to put to use right now to stand out among all the retailing noise. The seminar will bring attendees through in... More...

Keys to a Strong Sales Culture: How to Increase the Average Sale (Room 1A02)

20 Aug 17
10:30 AM - 11:30 AM

Barbara Crowhurst, leading retail specialist shares her expertise about creating an effective sales focus and how it all comes together to have a m... More...

Red Letter Days - The Ticket to Boosting Personal Care Product Sales (Room 1A02)

20 Aug 17
12:00 PM - 1:00 PM

From Halloween Boutique through New Year's Resolutions, promoting personal care products through Red Letter Days will fill your calendar with p... More...

Handmade Futures Workshop: Create Your Own Color Palette (Room 1A03)

20 Aug 17
12:30 PM - 2:00 PM

Color influences consumer purchasing decisions and is an important tool to crafting your brand.  Hear from color forecaster and HAND/EYE Magaz... More...

Facebook 2017: What Do You Need to Know to Stay (or Get) on Top? (Room 1A02)

20 Aug 17
1:30 PM - 2:30 PM

We’ll explore the concept of the Facebook News Feed Algorithm and how to ensure your followers are actually seeing and engaging with your con... More...

Re-Imagining Retail (Room 1A03)

20 Aug 17
2:30 PM - 3:30 PM

Barbara Crowhurst will share current retailing trends and predictions, what’s in store for retailers and how these trends will affect their b... More...

Importing 101: Everything You Always Wanted to Know About Importing But Were Afraid to Ask (Room 1A03)

21 Aug 17
8:30 AM - 10:00 AM

ByHand Consulting co-founder Colvin English and Phoenix International Business Logistics president Phil Hobson outline the nuts and bolts of import... More...

The Impact of LIGHT on COLOR, presented by the IFDA (Room 1A01)

21 Aug 17
8:30 AM - 10:00 AM

Amy Figueroa, Benjamin Moore authority, will give an overview of the properites of color and light, as well as a history on lighting options.  ... More...

Boosting Christmas Sales (Room 1C04)

21 Aug 17
10:00 AM - 11:00 AM

Boost your Christmas sales after hearing what Barbara has to share with you. She guarantees that you will be able to take the easy to follow tips i... More...

Visual Social: How to Better Leverage Images and Videos in Your Social Marketing (Room 1A03)

21 Aug 17
10:30 AM - 11:30 AM

This session focuses on the integration of images and video into social media based marketing campaigns. She will discuss the psychology of image m... More...

Applying Design Thinking to Artisan Products: How to Design Products with Maximum Impact (Room 1A03)

21 Aug 17
12:00 PM - 1:00 PM

Design Thinking is a method for practical, creative problem-solving and a useful tool for artisan enterprises. Learn how artisan brand Anchal embra... More...

Brick and Mortal: Retail Tricks of the Trade (Room 1A01)

21 Aug 17
12:00 PM - 1:00 PM

Speaker(s): Becky Tyre ; Jessica Barile ; Lenise Willis ; Sara Villari

Strategies to rejuvenate experienced retailers and inspire new ones to create retail excitement that will attract and engage customers and increase... More...

Here Today-Gone Tomorrow! Cashing in on Pop Up Retailing (Room 1C04)

21 Aug 17
12:00 PM - 1:00 PM

Retailers large and small are catching the wave of pop up shop retailing.  Short term, high impact temporary retail is a trend that is here to... More...

Temporary Stores: How to Create More Revenue with Craft Fairs, Pop-Ups and Shows (Room 1A01)

21 Aug 17
1:30 PM - 2:30 PM

This seminar is going to help you make more money doing what you already do best-retail.  Craft fairs, pop-up shops and shows are just a diffe... More...

The Handmade Market Today: Understanding the Trends Behind the Growing Interest in Handmade Products (Room 1A03)

21 Aug 17
1:30 PM - 2:30 PM

Handmade products from American designer-makers and global artisan brands are a top trend at NY NOW.  ByHand Consulting’s founders, Kare... More...

Innovators in Excellence - Insights Into Personal Care Products (Room 1A01)

21 Aug 17
3:00 PM - 4:00 PM

Speaker(s): Aisling O'Shea ; Emily Kennerk ; Kelly Wagner ; Patti Biro

Join this panel discussion with leaders in our industry. Retailers who are driving innovation in personal care products will share their "secr... More...

Amazing Merchandising: Over 100 Examples to Wow Customers (Room 1A03)

22 Aug 17
10:30 AM - 11:30 AM

This is an extension of Lindsay Anvik's earlier seminar, Temporary Stores: How to Create More Revenue with Craft Fairs, Pop-Ups and Shows. &nbs... More...

Identify Your Customer: How to Build a Tribe of Loyal Customers and Grow Your Brand (Room 1A03)

22 Aug 17
12:00 PM - 1:00 PM

Have you ever wondered how some brands just seem to have their finger on the pulse, perfectly anticipating what their customers want and need? They... More...

Best Artisan Practices: The Mysteries of Ethical Compliance & the Expectations of Brands (Room 1A03)

22 Aug 17
1:30 PM - 2:30 PM

While standards are in place that protect the rights and wellbeing of factory workers, there is a lacking standard across the industry as to what c... More...

Look Great in the Inbox: 7 Ways to Add Punch to Your Email Marketing (Room 1A02)

22 Aug 17
1:30 PM - 2:30 PM

This seminar will help you avoid common mistakes and maximize your emails for powerful impact! Join us for this fast, info-packed seminar packed wi... More...