The 2019 Pool & Spa Show

How To Sell the Importance of Proper Water Chemistry to Your Customers (Room 419)

Pool professionals in the service and retail sectors of our industry are constantly interfacing with pool owners and addressing their questions and concerns regarding the maintenance and appearance of their pool.  Most residential pool owners do not fully appreciate the importance of proper water chemistry for the safety of the swimmers and for the maintenance of the equipment and pool surface, and typically only seek help when the appearance of the water or surface of the pool is discolored.

As the cost of chemicals is constantly a concern to the pool owner, service and retail professionals are often hesitant to fully address the importance of proper water chemistry with their customers.  This seminar will suggest several ways to approach this topic with your customers in both proactive and reactive situations, and sell them on the important of proper water chemistry.