How Getting the Heavy Lifting Right Can Improve the Bottom Line
(Room Ballroom A)
07 Jun 17
10:30 AM
-
11:00 AM
Tracks:
Fulfillment, Operations & Customer Service
As website design and usability best practices become standard, standing out from the crowd of online retailers becomes harder. One of the most fertile grounds for developing customer satisfaction is easy to overlook: order fulfillment and delivery. In this session, the head of logistics at a major department store chain will reveal how the luxury retailer uses shipping, tracking information and returns policies to lower the risk for consumers to shop and how delivering on the backend creates customer loyalty and repeat sales.