What Makes Amazon’s B2B Site So Good?
(Room Ballroom A)
06 Jun 17
3:15 PM
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3:45 PM
63% of B2B sellers say their online experience is worse than Amazon's, according to a survey by Internet Retailer. It’s a remarkable sentiment that only reflects market reality–Amazon sets the standard in many areas. A design and usability expert with a background in helping B2B sellers go online will analyze AmazonBusiness.com to see what makes it so good, compare Amazon to leading and lagging B2B sites and provide guidance into how others can match the Amazon experience.