2017 Internet Retailer Conference & Expo

Global Challenges: How One Tech Company Adopted E-Commerce to Sell in 30 Countries (Room Ballroom A)

06 Jun 17
2:45 PM - 3:15 PM

Tracks: B2B Workshop

Manufacturers that sell internationally have a great opportunity to reduce friction and increase profits by creating international e-commerce sites. But while going global on the internet is easier than finding worldwide reps and distributors, it’s still not easy. Our speaker will discuss the challenges and rewards of going global, including the language, cultural, political, economic and business obstacles that her company had to overcome.