Marketing on Amazon for Brands and Retailers
(Room Ballroom D)
06 Jun 17
1:15 PM
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2:00 PM
Tracks:
Amazon & Me Workshop
Amazon provides brands many programs such as Amazon Marketing Services, Amazon Media Group and general merchandising support. We’ll start with a basic-level overview of the programs available and then do a deep dive into how to create merchandising plans and how to leverage the AMG team to heighten results of advertising and marketing campaigns, focusing on the programs with the biggest impact and return on investment. This session is relevant for both 1P and 3P sellers.