2017 Internet Retailer Conference & Expo

Analyzing Your Amazon Data for Brands (Room Ballroom D)

06 Jun 17
11:30 AM - 12:15 PM

Tracks: Amazon & Me Workshop

First-party marketplace sellers receive a ton of data from Amazon. These sellers can augment this intelligence by purchasing ARA Premium reports covering customer behavior, operations, market trends and other areas not available in the standard data package. There are also data providers outside Amazon that can provide important information. In this session, we’ll look at the whole universe of data available and give examples of how to leverage analytics to drive measurable business results. Our speaker will show how to find the sweet spot of analytics to guide strategy.