IAAPA Attractions Expo 2016

Portrait of the American Attractions Visitor (Room S330CD)

A detailed look at the habits, motivations, and preferences of American tourists and visitors to attractions, theme parks, and amusement parks. Based on MMGY Global's renowned "Portrait of American Travelers" study, discover key findings about the kinds of attractions and activities that travelers prefer, where they go, what motivates them, and how/when they purchase tickets, and more. Learn about overall trends, gain insights into specific generational (Millennials, Gen-Xers and Boomers) and demographic subgroups.