Petfood Forum 2016

Role of novel proteins in the future of pet food and treats (Room 2504)

19 Apr 16
2:00 PM - 2:40 PM

Tracks: Petfood Forum Full Schedule; Petfood Forum Ingredients, Petfood Forum Full Schedule; Petfood Forum Market/Packaging, Petfood Forum Full Schedule; Petfood Forum Novel Ingredients, Petfood Forum Full Schedule; Petfood Forum Safety

Mark J. Mendal, founder of Pet Proteins, highlights the benefits of replacing traditional proteins (such as chicken, beef, lamb) with novel animal proteins (alligator, ostrich, crickets) in pet food and treat formulations, along with the challenges of doing so at scale and what can be done to overcome these challenges. As pet owners search for ways to combat food allergies and intolerances in their pets, and we confront other pet health issues like obesity, the pet food industry is also facing increasing competition for traditional proteins from the human food industry. Novel proteins can help address these issues yet have supply concerns of their own.