2016 ATA Trade Show

The Retail Growth Initiative is an ATA member program that brings the latest profit-building ideas into one room. Through demonstrations and small-... More...

Website Consultations for Retailers (Room East Hall)

04 Jan 16

9:30 AM - 5:00 PM

Tracks: Schedule of Events

ATA has partnered with FootSteps Marketing, LLC to offer website services at a reduce rate to ATA Members. New for 2016, retailers can register for... More...

Hudalla Associates, Inc. PreShow (Room B101 - B104)

04 Jan 16

1:00 PM - 5:30 PM

Tracks: Schedule of Events

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USA Archery Level 2 Instructor Certification (Room East Hall)

04 Jan 16

1:00 PM - 5:00 PM

Tracks: Schedule of Events

USA Archery Level 2 certification will be offered. You must have obtained a Level 1 certification prior to attending Level 2 trainin... More...

International Welcome Reception (Room B105)

04 Jan 16

5:30 PM - 6:30 PM

Tracks: Schedule of Events

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Outtech Innovations XVIII (Room Freedom Hall)

04 Jan 16

6:30 PM - 10:30 PM

Tracks: Schedule of Events

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Exhibitor Setup (Room North Wing and South Wing A&B)

05 Jan 16

6:30 AM - 8:30 AM

Tracks: Schedule of Events

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Registration (Room North Wing Lobby & Lobby B)

05 Jan 16

7:00 AM - 5:00 PM

Tracks: Schedule of Events

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Advanced Lawsuit Protection, Tax Reduction, and Estate Planning (Room C103)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Larry Oxenham

From this presentation, you will learn lawsuit protection, tax reduction, and estate planning strategies most advisors are unaware of. More...

ARRO Buying Group (Room C106)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Marty Stubstad

Become more profitable by joining the most profitable buying group. You will make more money in archery sales guaranteed. Qualified dea... More...

Branded Apparel (Room C107)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Mike Swan

Branded apparel creates opportunities for independent retailers. Large retailers are in market with Home Brand hunting apparel while paring d... More...

Grow your Business and Create Supplementary Income (Room C108)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Michelle Zeug ; Nicole Nash

ATA’s retail growth initiative is a series of business concepts that generates additional income and attracts new customers. Concepts p... More...

How to Cope with Target Panic/ Release Aid Management Skills (Room C109)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Larry Wise

Understand Target panic through the two common types of Release dysfunction and then learn how to deal with it using the R.A.M. (Release Aid Manage... More...

Marketing Series: Email Marketing (Room C101)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): David Fletcher

How to increase sales with targeted email marketing campaigns. What is it? How do you build your list and understanding the results wil... More...

Patent Law Developments Post-America Invents Act (Room C110)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): MICHAEL OROPALLO

The America Invents Act amended the Patent Law in 2012 and has a profound effect on patent prosecution and litigation. This common sense over... More...

Pro Tuning and Archery Form Technique (Room C104)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): George Ryals IV

During this presentation, GRIV will go through the important tuning and form techniques for peak level archery. He will go through the most c... More...

The State of the Whitetail Deer (Room C105)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Kip Adams

This presentation will cover white-tailed deer facts, current buck and anterless deer harvests and current issues and trends impacting hunters and ... More...

Understanding the Archery Federal Excise Tax (Room C110)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Mitch King

Do you have questions about paying the Federal Excise Tax (FET) on archery equipment? Do you need help preparing for an IRS audit? Get help on cons... More...

Working with Local Schools to Increase Sales (Room C102)

05 Jan 16

7:15 AM - 8:15 AM

Tracks: Education Sessions

Speaker(s): Steve Sheetz

This presentation will give attendees the tools necessary to reach out to local school systems and develop relationships to create new sales opport... More...

Press Room Open (Room C201)

05 Jan 16

7:30 AM - 6:00 PM

Tracks: Schedule of Events

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Retail Growth Initiative and ATA Program Demonstrations (Room East Hall A&B)

05 Jan 16

7:30 AM - 6:00 PM

Tracks: Schedule of Events

The Retail Growth Initiative is an ATA member program that brings the latest profit-building ideas into one room. Through demonstrations and small-... More...

Website Consultations for Retailers (Room East Hall)

05 Jan 16

7:30 AM - 5:00 PM

Tracks: Schedule of Events

ATA has partnered with FootSteps Marketing, LLC to offer website services at a reduce rate to ATA Members. New for 2016, retailers can registe... More...

Meet Will Primos, Jimmy Primos, and Brad Farris (Room Booth 2145 Gold Tip)

05 Jan 16

8:00 AM - 9:00 AM

Tracks: Booth Events

Meet Will Primos, Jimmy Primos, and Brad Farris More...

Meet Will Primos, Jimmy Primos, and Brad Farris (Room Booth 2129 Primos Hunting)

05 Jan 16

8:00 AM - 9:00 AM

Tracks: Booth Events

Meet Will Primos, JImmy Primos and Brad Farris More...

Be one of the first 250 visitors and win a t-shirt & prizes (Room Booth 301 Ozonics)

05 Jan 16

8:30 AM - 9:30 AM

Tracks: Booth Events

Be one of the first 250 visitors to the Ozonics booth after the show opens to receive a free Ozonics t-shirt. Each shirt is secretly coded. &... More...

Bowtech will unveil exciting new products from each of its brands with help from its television and music partners (Room Booth 3025 Bowtech Archery)

05 Jan 16

8:30 AM - 9:30 AM

Tracks: Booth Events

Bowtech will unveil exciting new products from each of its brands with help from its television and music partners. More...

Featured Products Open (Room South Wing A&B)

05 Jan 16

8:30 AM - 6:00 PM

Tracks: Schedule of Events

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Free knives given to the first 50 dealers to stop by (Room Booth 1732 Havalon Knives)

05 Jan 16

8:30 AM - 9:30 AM

Tracks: Booth Events

Free knives given to the first 50 dealers to stop by our booth each day. More...

Free life time guaranteed string silencer to the first 100 dealers and sign up to win our new 2016 X-Factor Xtreme tactical HS Stabilizer! (Room Booth 1722 X-Factor Outdoor Products)

05 Jan 16

8:30 AM - 9:30 AM

Tracks: Booth Events

Free life time guarenteed string silencer to the first 100 dealers and sign up to win our new 2016 X-Factor Xtreme tactical HS Stabilizer! More...

Innovation Zone Open (Room North Wing)

05 Jan 16

8:30 AM - 6:00 PM

Tracks: Schedule of Events

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Red Arrow TV's Kip Campbell autograph & picture (Room Booth 1034 Freedom Juice)

05 Jan 16

8:30 AM - 9:30 AM

Tracks: Booth Events

Get an autograph/picture with Kip Campbell, host of Red Arrow TV. More...

Show Open (Room North Wing and South Wing A&B)

05 Jan 16

8:30 AM - 6:00 PM

Tracks: Schedule of Events

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Win one of three Moultrie Mobile systems (Room Booth 3329 Moultrie Products, LLC)

05 Jan 16

8:30 AM - 9:30 AM

Tracks: Booth Events

Be one of the first 250 people at the Moultrie booth. Enter to win one of three Moultrie Mobile systems (M-888i camera, Moultrie Mobile Modem... More...

2nd Annual T-shirt Give Away for Retailers (Room Booth 1723 Dead Ringer)

05 Jan 16

9:00 AM - 11:00 AM

Tracks: Booth Events

Retailers! Stop by the Dead Ringer booth and pick up your free t-shirt! More...

Big! Unveiling! (Room Booth 3957 Bear Archery)

05 Jan 16

9:00 AM - 9:30 AM

Tracks: Booth Events

Big! Unveiling! Bear Archery More...

Bill McCall and the fellas from Full Draw Adventures (Room Booth 749 Black Eagle Arrows)

05 Jan 16

9:00 AM - 10:00 AM

Tracks: Booth Events

Bill McCall and the fellas from Full Draw Adventures will be with us signing autographs and answering questions. More...

Chuck Adams Signature Session (Room Booth 4021 Hoyt Archery)

05 Jan 16

9:00 AM - 10:00 AM

Tracks: Booth Events

Chuck Adams Signature Session More...

Come see the most buzzworthy rack of 2015, The Coffman Buck! & meet Dan Coffman (Room Booth 15640 Browning Trail Cameras)

05 Jan 16

9:00 AM - 11:00 AM

Tracks: Booth Events

Be the first to come see the most buzzworthy rack of 2015, The Coffman Buck! Having a gross score of over 300" at the time it was killed this ... More...

Free 3 pack of Outlaw Arrows while supplies last. Limit 1 per dealer (Room Booth 749 Black Arrows)

05 Jan 16

9:00 AM - 1:00 PM

Tracks: Booth Events

ATTN DEALER! Free 3 pack of Outlaw Arrows while supplies last. Limit 1 per dealer. More...

GIVEAWAY (Room Booth 2959 Wind Pro)

05 Jan 16

9:00 AM - 11:00 AM

Tracks: Booth Events

Retailers! Stop by the Wind Pro Booth 2959 and pick up your free Winter White Wind Checker! While supplies last. More...

GIVEAWAY-Hunt Vape (Room Booth 748 Hunt Vape)

05 Jan 16

9:00 AM - 11:00 AM

Tracks: Booth Events

Retailers! Stop by and get signed up for our FREE BOW GIVEAWAY! Win a brand new 2016 Hoyt, Mathews, or ELITE! You don't want to miss this event! More...

Giveaway-Slash (Room Booth 1327 Slash)

05 Jan 16

9:00 AM - 11:00 AM

Tracks: Booth Events

Stop by the Slash Booth between 9 and 11am to receive a pack of the latest in carbon arrow technology! Slash inset blade arrows and bolts.... Bring... More...

Meet Eva Shockey (Room Booth 2129 Primos Hunting)

05 Jan 16

9:00 AM - 10:00 AM

Tracks: Booth Events

Meet Eva Shockey More...

Brent Chapman, Bass Master Champion (Room Booth 832 Big Bucks Plus LLC)

05 Jan 16

9:30 AM - 11:30 AM

Tracks: Booth Events

Brent Chapman, Bass Master Champion will greet and sign autographs. More...

Major League Bowhunter (Chipper Jones, Matt Duff, Jeff Danker) (Room Booth 1525 Ariat International)

05 Jan 16

9:30 AM - 10:30 AM

Tracks: Booth Events

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Appearance by The Bone Collectors: Michael Waddell, Travis "T-Bone" Turner, and Nick Mundt for autograph signing (Room Booth 1111 TRU Ball Archery)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Apperance by The Bone Collectors: Michael Waddell, Travis "T-Bone" Turner, and Nick Mundt for autograph signing. More...

Byron Ferguson will be on hand to promote our new "Byron Bow" (Room Booth 245 Global Archery Products Inc)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Byron Ferguson will be in our booth all three days from 10AM-11AM and 2PM-3PM to promote our new youth longbow, the "Byron Bow" More...

Come meet Hal Shaffer from Team Drop Zone (Room Booth 3457- Shadow Hunter)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Come meet Hal Shaffer from Team Drop Zone. More...

Dan Schmidt of Deer & Deer Hunting Meet and Greet (Room Booth 2063 Ani-Logics Outdoors)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Dan Schmidt of Deer & Deer Hunting Meet and Greet More...

David Blanton Appearance (Room Booth 3957 Bear Archery)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

More...

DrivenTV's - Pat & Nicole Reeve (Room Booth 1226 The Sqwincher Corporation)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

DrivenTV's - Pat & Nicole Reeve More...

Gregg Ritz with Hunt Masters (Room Booth 746 Arrow Seed)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Gregg Ritz with Hunt Masters More...

Ken Barefield and Cory King from The Resistance TV & UA Hunt Team Meet and Greet (Room Booth 2059 In Sights Nutrition)

05 Jan 16

10:00 AM - 11:30 AM

Tracks: Booth Events

Ken Barefield and Cory King from The Resistance TV & UA Hunt Team meet and greet. More...

Meet and Greet with Jon and Gina Brunson of Addicted to the Outdoors (Room Booth 1847 Scent Crusher)

05 Jan 16

10:00 AM - 10:45 AM

Tracks: Booth Events

Talk about their hunts as they have been traveling the world to harvest big game. More...

Meet and Greet with Kenny Davis, Aharon Davis, and Allison O'Nan of Whitetail Frenzy (Room Booth 1229 Advanced Treestand Technologies)

05 Jan 16

10:00 AM - 10:45 AM

Tracks: Booth Events

Chat about their reality based bow hunting tv series harvesting mature bucks. More...

Meet and Greet with Kyle Weiter of Adrenaline Junkies (Room Booth 1723 Dead Ringer)

05 Jan 16

10:00 AM - 10:45 AM

Tracks: Booth Events

Give their stories on hunting "The Ultimate Survival Machine", the Whitetail deer. More...

Meet and greet with Levi and Samantha Morgan (Room Booth 105 Elite Archery)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Meet and greet with Levi and Samantha Morgan More...

Meet and Greet with Whitetail Fix (Room Booth 1757 Tactacam)

05 Jan 16

10:00 AM - 10:45 AM

Tracks: Booth Events

Meet and greet with Matt Bulins, Chuck Weldon, Steve Filley, Jon Dittmer, Jermey Borges, Jesse Fulwider, Mike Marsteller of Whitetail Fix to talk a... More...

Meet Jim Shockey (Room Booth 2129 Primos Hunting)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Meet Jim Schockey More...

Meet the cast of Sheep Shape TV (Room Booth 1135 Buck Knives, Inc)

05 Jan 16

10:00 AM - 12:00 PM

Tracks: Booth Events

The cast from Sportsman Channel's Sheep Shape TV will be in the Buck Knives booth. More...

Pigman/Junie (Room Booth 2145 Gold Tip)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Pigman/Junie More...

Professional butcher Rob Levitt (The Butcher & Larder) Demonstration (Room Booth 2845 Eastman Outdoors)

05 Jan 16

10:00 AM - 12:00 PM

Tracks: Booth Events

Professional butcher Rob Levitt owner of Chicago's famous whole-animal butcher shop (The Butcher & Larder) will be demonstrating the proper... More...

Tom Nelson of American Archer (Room Booth 1123 Speed Cinch Inc)

05 Jan 16

10:00 AM - 11:00 AM

Tracks: Booth Events

Tom Nelson of American Archer will be present for Autograph SIgning More...

USA Archery Level 1 Instructor Certification (Room East Hall)

05 Jan 16

10:00 AM - 11:30 AM

Tracks: Schedule of Events

USA Archery Level 1 certification will be offered. This certification helps boost your marketing value, provides staff with valuable knowledge and ... More...