2021 Medtrade West

How HME Sales Leaders Leveraged Data and CRM to Survive and Thrive in a Post-Pandemic World (Room South 150/151)

13 Jul 21
2:30 PM - 4:00 PM

Tracks: Sales & Marketing

Who would have thought that the words "Virtual Sales Efforts" would ever be a part of the HME sales environment, yet here we are! Now that Virtual Sales Efforts are part of our Home Medical sales environment, how does the sales professional address these and what does ownership and leadership need to prepare for now?

This environment we are in requires us leveraging data and customer relationship management (CRM) not only to survive but thrive. Building stronger, more sustainable, and predictable referral relationships during the pandemic and beyond. This interactive session will include success stories, lessons learned, and how providers have applied these resources to future-proof their sales and customer relationship management approach.