F&B NY 2019

The New Frontier in Gut Health: Prebiotics and their Place in Creating Innovative on Trend Menus (Room Education Hub - Booth 739)

05 Mar 19
11:45 AM - 12:45 PM

Tracks: Health & Diet, Healthy Food Expo

Speaker(s): Kara Landau, CEO and Head Dietitian at Uplift Food, Uplift Food

Gut health continues to dominate the wellness agenda with consumer awareness of the functional benefits at an all-time high. But what’s next? What are the new market segments for products and menus that support a healthy gut, where is the innovation, and how should retailers and restaurants position these new menu items in the future? Gut health specialist Kara Landau will discuss: • Prebiotics – the next wave and the missing piece of the gut health puzzle. What are prebiotics and resistant starches, and what is their role in the good health equation? • Why messaging matters and how to resonate with younger audiences • What retailers can learn from emerging online brands when it comes to positioning. • Understanding the gut health link in products claiming functional benefits – beauty, concentration and mood • Emerging products from across the globe, and how your menus can be a at the forefront.