Mastering Micro Markets
(Room Marco Polo 705-706)
18 Apr 17
10:00 AM
-
5:00 PM
Speaker(s):
Jim Brinton, CEO, Avanti Markets; Linde Hutson, Marketing Manager, 365 Retail Markets; Michael Kasavana, NAMA Professor Emeritus, NAMA; Aaron Speagle, CEO, Breakroom Provisions Company, Inc.; Mike Lawlor, CTO, USA Technologies; Patrick McMullan, COO, Three Square Market
Spend a day absorbing everything you need to know about getting into micro markets and making your venture successful. A full roster of industry experts will cover market profitability, merchandising and warehousing along with the analytics and digital media strategies you need to master micro markets!
Registration includes an electronic copy of Mastering Micro Markets: An Operations Manual for Increasing Profitability in Micro Markets. Delve into micro markets on your own schedule with NAMA’s comprehensive Micro Markets Manual. This wide-ranging text provides you with a full picture of this emerging retail channel while pinpointing exactly what you need to do to get started, gain traction, and further your success.
Agenda topics: Market Profitability: What works, What Doesn’t, Promotional Merchandising and Effective Marketing, Integrating Warehousing and Location Based Operations, Digital Media and Social Marketing for Sales Enhancement, Analyzing Purchasing Data to Increase Profitability.