Mining Amazon for Sourcing and New Product Ideas
(Room Ballroom D)
06 Jun 17
2:30 PM
-
3:00 PM
Tracks:
Amazon & Me Workshop
With 400 million products valued at more than $200 billion, Amazon is a rich resource of emerging trends and new product sourcing ideas. Top sellers study Amazon in search of gaps in the supply/demand curve to create new products to meet that market need. In this session, we’ll look at tools and case studies used by the top brands and sellers to mine Amazon’s vast catalog and transactional volume for new product opportunities. We’ll follow one brand’s journey from brainstorming to new product development to profit – a successful undertaking that started with intelligence gleaned from Amazon’s catalog.