This session will be thought provoking, educational and directional, showing attendees options for customer management throughout their business, including staff & counter management, sales, and customer service.
Topics covered will include:
- CRM introduction by the Manufacturers’ Representative Council on why look at CRM for your business;
- Review of CRM functions and efficiencies;
- Protecting your business' intellectual property;
- Time spent vs. time saved; and Reporting benefits and functionality.

Community Sponsor - Manufacturers' Representatives

Programmed by Auto Care Association