ELECTRICAL CONTRACTOR is the leading publication serving the electrical contracting industry. By whatever measurement, the magazine dominates its market. The staff of full time and 28 fully paid contributing editors- largest in the industry- publishes more editorial material than the next two publications combined. Editorial content stresses the increasingly interrelated and integrated nature of traditional electric power with ever more sophisticated low-voltage building communication and control systems. While it is the official magazine of NECA, its overall mission and circulation policy is to serve the informational needs of the entire $100 billion electrical contracting industry. As the "voice of the industry", more than 85,300 contractors repeatedly endorse ELECTRICAL CONTRACTOR as by far, the most respected, authoritative, and preferred of any other. Advertisers select it as their "must buy" magazine of choice, making it by far the leading advertising medium in the industry.
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