We are a fast growing color company based in Torrance California, manufactured in Europe. Utilizing state of the art Kuppler Pigment Technology, arteasecolors is the only hair color on the market that is 99% unoxodized in the tube. This extremely gentle line boasts 100% gray coverage, predictable, long lasting results and can be mixed as a semi, demi or permanent color. For some added punch, check out our newly launched line of 12 direct dyes, Color Scream. Or for additional long lasting color, our Color Refreshing Conditioners are perfect for clients to take home.
We will also be showcasing our complimentary wetline, Newsha. A line of 15 products, NEWSHA introduces a pure form of personal luxury combined with nature and exquisite materials. Don't miss out on our just added game-changing products to heal and straighten the hair, the Newsha Straightening System and the Rescue System. Today NEWSHA offers solutions that are not only luxurious, but also revolutionary.