DineEquity is the parent company and franchisor of IHOP and Applebee’s. Both brands are currently ranked by Nations Restaurant News as the No. 1 category leaders in both their respective restaurant segments. DineEquity continues to aggressively pursue non-traditional franchise growth in venues such as travel plazas, colleges, airports and casinos. In addition to its traditional operational footprint for both concepts, a smaller format, fast casual experience with IHOP Express is available for franchising depending upon a location’s unique needs. A few highlights from our program include:
- Prototypes for 2200 - 3400+ sf
- Full Service and Fast Casual/Limited menu programs
- Made Fresh and To Order items, including "Ready Now" hot, to-go hand-held products
- Optional Coffee Bar and specialty beverage programs
- National advertising and marketing program participation
- Widely recognized brands bringing new customers to your property
Product Categories
- Food Products
- Full-Service Restaurants
- Quick Service Restaurants