Petfood Forum 2019

Nicolas Nolf
President/Founder
Atavik


Nolf has been in the pet industry since 2007 as a business unit manager for French pet supplies company Martin Sellier and as international business manager for Knoxville, Tennessee, US-based Radio Systems Corp. He has extensive experience in key account management, doing direct business with Amazon’s leading European branches and top specialized retailers in Europe. In 2012, Nolf founded Atavik, a French pet food brand with a wide range of natural, grain-free and fresh-meat based products. He has also bred, trained and handled Rottweilers, with show and work trial wins on four continents, since 1995. Nolf earned an MBA from EDHEC Business School and serves as an associate professor at Paris-Sorbonne University, teaching marketing and business negotiation. He has been a consultant in strategy, brand management and small business organization and an international speaker, vlogger, blogger and podcaster.

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