Outdoor Retailer + Snow Show

Melanie Webb
Brand and Market Development
KUHL


Melanie Webb has spent her 20-year career in the fitness and outdoor industries working to help others live happier, healthier lives and have personal experiences with what she likes to call Mother Nature’s Gym. She joined KÜHL in 2015 as the Public Relations Manager, Editor and Project Manager of their ambitious storytelling project, The Outsider. A former wildlife biologist and environmental consultant, she has brought her experience working with various government entities to KÜHL during a time when the public lands conversation is at an all-time high. Melanie is a recognized leader in the adventure travel industry and an innovator in extending traditional wellness retreats into the outdoors. A life-long athlete, Melanie is an ACE-Certified Personal Trainer and owner of Sol Fitness Adventures and was named “The person to call” for guided travel in Utah’s National Parks by DEPARTURES Magazine. She was a sponsored National Athlete with ATHLETA, a Gap Brand, co-editor of fitness at AllThingsHealing.com and has been featured nationally on Good Morning America and Fox News as well as in the pages of Outside, New Beauty, IDEA Fitness Journal and Los Angeles Times. Melanie received her B.S. in Human Biology and Developmental Physiology from Brigham Young University.

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