Indian Gaming Tradeshow 2019

Amanda Dunks
Director of Enterprise Brands & Growth Strategy
Caesars Entertainment


Amanda Dunks is Director of Enterprise Brands and Growth Strategy for Caesars Entertainment. She leads the strategy for enterprise-wide and loyalty branding efforts across the Empire. Since joining Caesars Entertainment in 2012, she has led brand strategy and content development across all brands within the portfolio. Amanda has been involved with a variety of strategic initiatives including deploying a visual identity system for the Harrah’s brand, reinvigorating Flamingo to capitalize on the brand’s singular legacy and driving consistency across the Caesars Entertainment parent brand. Prior to her role at Caesars Entertainment, Amanda was an agency account executive responsible for spearheading efforts to develop marketing strategies, launch campaigns and expand ongoing initiatives for clients such as Aria, Vdara, CityCenter. Before that, Amanda was an account executive at a California-based ad agency, managing brand creative and growth for The Villa Group and Ace Hardware. Amanda graduated from the Fashion Institute of Design and Merchandising in Los Angeles, California in 2007 with a Bachelor’s degree in Merchandise Marketing.

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