Fresh Summit 2017
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Becky
Roberts
Becky Roberts
Director of Floral
Produce Marketing Association
For nearly 20 years, Becky Roberts, Director of Floral for the Produce Marketing Association, has helped PMA members grow their companies through connections to information, insights and each other. She drives integrated programming for the floral industry, including research, education, networking, and events. She has traveled the world to meet members, understand their needs and identify opportunities for collaborations that bring value to members’ businesses. She is a native Delawarean.
Sessions :
Workshop Series III: From Harvest to Vase: Thriving in a Rapidly Changing Floral Landscape
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