Indian Gaming 2018 Tradeshow and Conference

Speakers

Michael Meczka

Michael Meczka
President
MMRC, Inc.


President Michael A. Meczka built MMRC, Inc. on a foundation of excellent customer service, price value, and ethics in research that continues today. A seasoned moderator worldwide, Michael has conducted thousands of focus groups representing a diverse pool of topics including travel, leisure, product development, and advertising communication. In addition, he is an experienced expert legal witness in the areas of marketing and research. Michael is a recognized expert in gaming marketing and research, and has conducted projects in every legal domestic gaming jurisdiction. Michael’s depth of experience and understanding in the gaming industry is the result of working extensively with a variety of perspectives specific to the gaming arena, including patrons, governments, regulators, operators and suppliers. During the company's 35+ years as consultants to the gaming industry, over 1,000,000 individual quantitative interviews and in excess of 2,500 qualitative sessions specific to the gaming industry have been completed. Michael is the recipient of the 2013 Lifetime Achievement Award in casino marketing. Michael has served as a guest lecturer at Loyola Marymount University, Northrop University, University of Nevada Reno as well as UNLV in Singapore. Michael frequently speaks on a variety of marketing and research related topics at the World Gaming Congress and Global Gaming Expo, and for the American Marketing Association and Marketing Research Association. MMRC, Inc. is based in Los Angeles near LAX with a suite of qualitative focus group rooms and a staff of 15 research support personnel. The website is www.mmrcinc.com.

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