Digital Signage Expo 2017


Mike Gamaroff

Mike Gamaroff
SVP Channel Strategy
SITO Mobile

Mike Gamaroff is a specialist in emerging and converging media landscape, with a focus on IoT, mobile and social media. Since 1999, he has worked for leading digital marketing agencies in a wide-mix of disciplines such as creative direction, programmatic buying implementation, data logic and software design. After the acquisition of his independent Facebook Marketing Partner social and mobile technology agency by advertising giant WPP, Gamaroff took his experience of bridging the physical and digital media to the largest buyer of OOH media in the world, Kinetic Worldwide where he served as head of innovation for two years. In 2016, he moved even closer to his natural tech affinity by joining emerging ad-tech powerhouse, SITO Mobile, as SVP of Channel Strategy, where he focuses on the convergence of big data, location and media.

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