IAAPA Attractions Expo 2018

Matt Dawson
Vice President
FORREC


Matt began his career as an architect, then quickly discovered his true calling was to create extraordinary destinations and memorable experiences for people. Matt has been an exhibition designer and consultant, in-house senior museum leader at three museums in Canada and the U.S., and project director, creative lead and executive at FORREC. He maintains a consistent presence on FORREC projects, starting with business development and extending to project management and creative direction. Matt believes if you build it right, people will come. And that’s where his keen understanding of what people want cross-pollinates with what clients need for a mutually enriched and satisfying experience. Matt is an engaging, much sought after speaker whose insights into what’s possible have inspired some of FORREC’s most successful designs.

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