2015 ISA Annual Convention

Jeanne Bliss

CustomerBLISS


Jeanne Bliss’s experience spans five industries and 25 years inside corporations as the leader for driving the customer effort across the business. For Lands’ End, she reported to the Executive Committee as their leader for the Lands’ End customer experience. Jeanne was senior vice president of franchise services for Coldwell Banker Corporation. At Allstate Corporation, she served as officer for customer satisfaction and retention. She served Microsoft Corporation as general manager of worldwide customer and partner loyalty. At Mazda Corporation, Ms. Bliss initiated the brand's loyalty work, integrating their databases into the brand's first approach to relationship development. Jeanne is now president of CustomerBLISS, where she is a worldwide keynote speaker and coach for leaders and businesses working to put the customer at the center of their business. Her two best-selling books are Chief Customer Officer: Getting Past Lip Service to Passionate Action and I Love You More than My Dog: Five Decisions that Drive Extreme Customer Loyalty in Good Times and Bad.

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