Petfood Forum 2019

Jeff Alix
Global Marketing Manager
dsm-firmenich


Alix is the global pet nutrition marketing manager for DSM Nutritional Products. His career in the pet food industry spans more than 35 years. After receiving his degree in chemistry from California State University, Northridge, Alix has gained experience across a wide array of functional disciplines including ingredient and food science, flavor chemistry, sales and marketing. He was a research scientist at Nestlé Petcare for 10 years, technical support and product development manager at Bioproducts (acquired by AFB International) for eight years, and during the last 18 years held positions in sales, business development and marketing for DSM Nutritional Products. He is currently responsible for growing DSM’s pet food business by managing B2B and B2C world-wide marketing activities related to the pet industry. For this talk, Alix represents the DSM Evonik joint venture business, Veramaris.

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