SEMICON West 2016

Derek Floyd

Advantest America Inc


-Born and educated in Manchester (UK), graduating in Electrical & Electronic Engineering in 1986. -Started career at Philips Semiconductor, CD Labs, on test program development for the first generation of bit stream audio converters. -Joined HP…Advantest in 1988 as a pre-sales AE focusing on the analog test market. Held positions across multiple disciplines (applications, hardware development, new product definition, marketing and business development) in the Netherlands, Germany, Taiwan and the USA. -Currently, Director of Business Development for Power and Analog solutions for the V93000. Located in California.

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