Digital Signage Expo 2017


Adam Cadwallader

Adam Cadwallader
Group Director
oOh! Media

Adam Cadwallader has worked within the OOH and Cinema sector across Australia and New Zealand for 20+ years in senior sales roles including Sales Director of oOh! media (Australia's largest OOH company) and EYE media. He entered the Place Based sector in 2008 as General Manager of Inlink Australia (Office Media) and more recently the Managing Partner of Place Based Media (acquired by oOh! in 2012). Over the past 5 years at oOh! media, Cadwallader has been the driver of significant digital initiatives across the sector including the build and launch of a number of online publishing platforms that have transformed content delivery for digital out-of-home. These platforms link mobile, social and republishing to digital networks providing successful new customer and brand experiences. Most recently oOh! media has acquired a number of place based businesses including the consolidation of the Office Media sector (Inlink and ECN Australia) adding to a suite of high quality place based networks across the region.

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