Amusement Expo International

Sam Westgate
Director of Business Development
Smart Software


Sam Westgate – Vice President of Sales for SMART Software & Director of Business Development for J&J Ventures Amusements Sam started in the coin-operated amusement & vending industry in 1975. Added ATMs as an IAD two decades ago. In 2013 he guided the creation and sales of Amusement SMART and later ATM SMART. These are leading management programs for Amusement Operators in the coin-op industry and IADs and ISOs in the ATM Industry. Sam also holds a position of Director of Business Development with J&J Ventures Amusements in Illinois. J&J Ventures Amusements which has over 1,500 amusement locations with over 700 ATM terminals. The sister company, J&J Ventures Gaming serves several hundred Video Gaming locations in Illinois. Sam served as President of the Illinois Coin Machine Operators Association during the rule making phase of video gaming in Illinois and currently serves as a Vice President of the Amusement & Music Operators Association. Sam was recently named Operator of the Year by Play Meter Magazine.

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