2019 NACDA and Affiliates Annual Convention

Ryan Peck
Associate Vice President, Chief Revenue Officer
University of North Texas


Ryan Peck joined the UNT Family in October 2016. He serves as Associate Vice President and Chief Revenue Officer. Peck has oversight of the Mean Green Scholarship Fund, ticketing, licensing, the Mean Green For Life Letterwinners Association, and the partnership with Learfield. He previously served as Deputy AD for External Operations from October 2020-March 2023. Peck came to UNT from the University of Denver where he spent the past five years, most recently as Associate Vice Chancellor for External Affairs. Peck oversaw fundraising, ticketing, marketing, communications, corporate sponsorships, creative services and technical services. He secured more than 50 new scholarship endowments, achieved 100 percent student-athlete and staff giving, completed multiple capital enhancement projects, expanded media exposure across all sports, and was part of a department that captured numerous I-AAA Learfield Sports Directors’ Cups. Prior to his time at Denver, Peck worked at the University of Tennessee at Chattanooga, where he managed all aspects of the athletics annual fund program and was the director of marketing and promotions. He increased football ticket sales revenue more than 144 percent from 2008 to 2010 and broke an all-time record for season tickets sold. Peck earned his MBA from Florida Atlantic University and his bachelor of science degree in business administration from Lander University, where he was a four-year student-athlete for the men’s soccer program. He is married to the former Emma Hays. The couple has a son, Brayden.

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