2016 Seatrade Cruise Global
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Zina
Neophytou
Zina Neophytou
Director, Travel & Special Markets
BBC Worldwide
Her key areas of Out of Home distribution include hotels, airlines, cruise ships, trains and airports. Zina is also responsible for strategy, business development and sales negotiation within this area of distribution and her strategic focus includes capitalising on emerging technologies and new out of home aggregators in order to maximise opportunities for revenue generation in this sector.
Sessions :
Beyond Connectivity: Transforming the Experience into Entertainment and Revenue
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