AAPEX 2015
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Michael
Birnholz
Michael Birnholz
Sophio.com
Michael Birnholz is CEO of Sophio.com – Automotive eCommerce. Prior to Sophio, Birnholz was President of Metrix Canada and Metrix South where he also served as CIO. During his tenure he built the industry’s first Windows based electronic catalogue. He also filed patents in the area of search, social marketing and consumer eCommerce while he served on the boards of several internet start-ups.
Sessions :
A Guide to Successfully Selling Auto Care Products Online
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