NADA 2019

How to market to your car buyers for half the price

In this data-driven show and tell we’ll provide real-world results as to how actual car dealers have halved their advertising spend whilst achieving the same results.

 

PPC Advertising is a highly contested area and as a result can be pricey. With the right targeting tactics, you can achieve the same results with traditional display for half the spend.

 

We’ll cover tactics like Geotargeting anyone who has visited your dealerships, your competition, banks and mortgage institutes. Also included is inventory driven advertising tailored to your audience. These advertisements are then targeted to them on the basis of their search history, identifying people in the market for your cars.