2019 Fall Dealer Market

The First Forty Feet: Creating an Exciting Retail Environment (Room Learning Center C)

23 Aug 19
8:30 AM - 9:30 AM

Tracks: Educational Workshop, General Session

In this complex world of consumer marketing, managing the relationships with your customers, at scale, is more critical than ever. Encouraging consumers to repeatedly choose your business over your competition is your ongoing marketing challenge.

In the works for over 2 years, the Tyndale Advisors marketing and technology teams are in the midst of a pilot project with a targeted 2020 launch of a system called FanBuilder. This system integrates with POS and a dealer’s website to create an integrated one-to-one, powerful marketing experience for consumers.