ChirpE - United Fresh 2019: Sessions

From CPG to Fresh (Room S401abcd)

10 Jun 19

3:00 PM - 3:45 PM

Tracks: Marketing

Speaker(s): Austin Allan, Director of Marketing, Ark Foods; Valda Coryat, Director of Marketing, National Mango Board; Chris Pruneda, Chief Marketing Officer, Cece's Veggie Co.;

Moderator(s): Abby Prior, Vice President of Marketing, BrightFarms, Inc

After making the move from CPG to fresh produce, these CPG ex-pats share insights from their past food industry experience and how they apply to the challenges and opportunities in fresh produce marketing.